Set up your autopsy
Tell us about the account first. You’ll upload the required exports on the next screen, then run the diagnostic to generate your report.
What you’ll upload
Five CSV exports total: two from Meta, three from GA4. Each sample CSV shows the exact column format required.
Meta Ads ManagerAds Manager > Reports — set date range to last 30 days
Ad-Level Export
Sample CSVBreakdown: Campaign / Ad Set / Ad
Campaign nameAd set nameAd nameAmount spentImpressionsFrequencyOutbound clicksOutbound CTRLanding page viewsResultsCost per result
Daily Trend Export
Sample CSVSame report — change breakdown to: Day
DateCampaign nameAmount spentFrequencyOutbound clicksOutbound CTRLanding page viewsResultsCost per result
Google Analytics 4GA4 — set date range to last 30 days
Landing Pages Report
Sample CSVReports > Engagement > Landing page
Landing pageSessionsEngaged sessionsEngagement rateAvg session durationViews per session
Funnel Exploration
Sample CSVExplore > New exploration > Funnel — map your purchase steps
Funnel stepMetric value (event count)
Traffic Attribution Report
Sample CSVReports > Acquisition > Traffic acquisition
Session campaign nameSession source / mediumSessionsEngagement rateKey events